Joy’s diverse experience and extensive skills made her a “Swiss army knife” for business. Joy garnered 20 years of cross-functional experience in CPG and healthcare industries. She held various leadership responsibilities in sales and marketing, eCommerce, web development, supply chain management, project management, strategic planning, international business development, foreign direct investment, and M&A. Joy also established an extensive customer portfolio including top national retailers and healthcare companies. This unique makeup of experience developed Joy’s specialty from forming effective strategy to implementing operational plans. Joy previously served as Senior Vice President of Sales and Retail Strategy at Amoena GmbH, a German medical device company. Prior to Amoena, Joy held various roles in Sales and Supply Chain at Hanesbrands. Joy holds a BA in Business from Salem College and an MBA from Wake Forest University.